How to Create Email Campaigns in Brevo with AI

Brevo is great for sending emails. But actually writing them? That's where most small business owners get stuck. You open the drag-and-drop editor, stare at the blank canvas, and wonder where to start.

What if you could describe what you want to promote and get a complete, branded email campaign — subject line, copy, design, and call-to-action — in about 30 seconds?

That's exactly what Punchline does. It's a free AI email editor built specifically for Brevo users. Here's how it works.

Step 1: Connect your Brevo account

Sign up at punchline.email and paste your Brevo API key. This lets Punchline read your campaign history so it can learn what works for your audience. We never access your contacts, billing, or account settings.

If you've sent campaigns before, Punchline immediately analyzes your performance data — which subject lines got opens, which emails got clicks, what your audience responds to.

Step 2: Pick your goal

What do you want this email to achieve? Punchline gives you clear options: drive sales, make an announcement, re-engage inactive subscribers, or share content. Your goal shapes everything — the structure, the tone, the call-to-action.

Step 3: Add your details

Tell Punchline what you're promoting. If you're running a sale, add the products, the discount code, and the deadline. If you're announcing something, describe what's new. You can import products directly from your website or add them manually.

This is the only part that requires your input — and it takes about a minute.

Step 4: Generate

Hit generate and watch. In about 30 seconds, Punchline creates a complete email: subject line, inbox teaser, headline, body copy, product sections, call-to-action button, and footer. All styled with your brand colors, logo, and fonts — extracted automatically from your website.

The email isn't a generic template. It's built from patterns in your best-performing campaigns, matched to your brand, and tailored to your specific goal and products.

Step 5: Edit and send

Review the email in the visual editor. Click any section to tweak the text. Want a bolder headline? A different tone? Type a quick instruction like "make the headline more urgent" and the AI revises it.

When you're happy, send a test email to yourself, then create the campaign directly in Brevo — choose your contact list, schedule it, or send immediately.

Why not just use Brevo's built-in AI?

Brevo's Aura AI assistant helps you write individual text blocks — a subject line here, a paragraph there. It's useful, but you're still assembling the email yourself, piece by piece, in the drag-and-drop editor.

Punchline generates the entire email — structure, copy, and design — in one step. And because it learns from your campaign history, the output is tailored to what your audience actually clicks on, not generic best practices.

Try it free

Punchline is free to use. Your Brevo account stays exactly as it is — Punchline just adds a faster way to create campaigns. Sign up at punchline.email and generate your first email in under a minute.